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Delicious Chocolates For You Next Promotion

When you send a promotional gift to a customer you want them to remember you. I mean surely you are sending a gift to show appreciation of the business that they send you but also you are sending it because you want them to think of you when they next require your services or products. There are thousands of promotional products out there and they all serve their purpose. Whether it is a promotional pen or lanyards your customer will have something that they need and that can be branded with your logo. As great as these and other promotional gifts may be there is one gift that you can be sure your customer will undoubtably love.

Chocolates! Custom chocolates and promotional chocolates are one of the most popular corporate gifts out there. They are inexpensive, loved by almost everyone and most of all they are delicious. Customer branded chocolates are not just something you should find on your hotel pillow, although it is great when you do. Custom promotional chocolates are something that every marketing department in the world should be giving their customers on a regular basis. Who out there has not welcomed being given a chocolate as a gift. Promotional chocolates are usually small so they are quick to eat and because of their size they don’t carry the guilt associated with eating a larger sweet.

The other thing about chocolate is that in small doses they are actually good for you. So not only do they give you a good feeling when you have one, which is scientifically proven to assist with mental health, they can also benefit your physical well-being. Although the benefit vary depending on whether you eat dark or milk chocolate the truth is that chocolate does actually contain some essential minerals. In a 100g of milk chocolate you will find, amongst other things, significant quantities of Riboflavin, Vitamin B12, calcium, iron, magnesium, manganese and phosphorus. So while it is never a good idea to eat too much of any energy rich food a bit of chocolate can be good for you. And if you eat dark chocolate than the effects are multiplied whilst being less energy rich than milk chocolate.

So you see the next time you are thinking of giving your customers a thoughtful promotional gift give customer chocolates a go. Your customers will love you and you actually might be doing them some good.

 


Person Care Items Great For Promotional Products

When thinking about promotional products for your next marketing campaign it is worth while thinking outside the square. Whilst there are the obvious products such as pens and promotional USBs both of which are great products, it also pays to look at other great products. A really excellent category or products from which to chose for your next marketing campaign is personal care promotional products. Although it sounds a bit clinical they are in fact really useful products. Personal care products include such things as:

  • Compact Mirrors
  • Hair Brushes
  • Hand Sanitisers
  • Heat Packs
  • Lip Gloss
  • Massagers
  • Nail Filers
  • Sun Screen
  • Pill Boxes
  • Wet Picks

Now any one of the above products would make a great promotional gift. They are practical, they are inexpensive and they enhance the recipients life.

A couple of the more popular of these are promotional hand sanitisers and promotional sunscreen. Both of these products are great as they perform very important functions for every person. Both these products are the kind of items that you would find in most peoples hand bag or carry bag. The hand sanitisers are important in an increasing germaphobic world where we strive to protect ourselves from unsanitary conditions in the office, home and other places. The sunscreen is great a it offers protection from the sun. This is especially important in a country such as Australia where the sunshines bright and the ozone layer is thin.


Aluminium Weekend Wallet The Perfect Gift

There are a couple of choices you can make when a good, high-quality wallet is in question. And let’s be honest, a wallet is one of the most important things you can carry. But finding the perfect wallet is so much easier if you know what you really want and how it suits your needs. We offer you a unique choice to promote, hype up, and advertise your very own brand or logo of your company. With a quick print transfer you can promote the brand with ease. Feel free to contact us for your customizations and preferences.

It doesn’t matter whether you travel light, or you are on for some heavy duty business trips, a branded aluminum wallet is a very versatile choice. But, of course, there are many others that offer many other useful characteristics that go in accord with your preferences. We will break down the pros and cons of the types of wallets and why we at Ezypromos recommend you carry a Leatherette Wallet. Here are a couple of good ideas:

  1. The Aluminium Weekend Wallet Purse is a perfect choice for the ones who like to keep it cool and casual. This compact wallet is a very versatile “weapon” of choice; it has 6 accordion pockets and a push clip opening. If you are not a fan of black, you can customize the wallet to match your taste.

With a 4 color print transfer, you will be able to print and make many wallets with your logo on them. The outside of the wallet is printed, with a total space of 110mm x 75mm. The space is enough to get your message or logo across and promote your brand.

Additionally, the aluminum wallet makes sure your cards and keys stay intact and don’t cause too much noise. It’s the perfect wallet for the everyday casual dude who knows exactly what he’s doing.

  1. The Bonded Leather Travel Wallet is ideal for tour guides, conference groups, business groups, and much more. It’s a very versatile and compact wallet that is best suited for the busy people on the go. Our promotional Leather Wallet is a contemporary choice which offers you an absolutely multi-function wallet, perfect for any occasion and circumstance.

    It has a silvery sip, elastic internal pocket which is meshed, a pen loop and business card holder, all of which constitute a very fine wallet for your needs. The material consists of a scalloped front and back panel, made of high-quality bonded leather which withstands the test of time.

    Measuring at 13cm x 24.5cm x 3cm, it provides two large logo print spaces of 60mm x 200mm (both front and back panels). Most importantly, the bonded leather ensures that the transferred or screen print stays for a very long time.

  2. When you just want to keep things simple and traditional, the Agrade Sueded Leatherette Slim Fold Wallet has your back. The slim folding design completes your everyday businessman look and is equipped with six card slots, so people will know you mean business. The two side pockets are for various uses and large bill pocket offers you even more space for your cards.

    The Leatherette is made only with the finest quality PU material and is designed and decorated with a color-removing laser which ensures the surface stays sheen and distinctive on the material. The muslin drawstring bag is individually packed and comes with a shiny black box. During these modern times, a leatherette wallet is a very important component of this time and era, and it compliments and suits the modern day businessman which knows the importance of a well-dressed man.

    Of course, the modern man knows that the wallet is the most-overlooked accessory and many people simply ignore this very important detail which constitutes the integrity of the modern day businessman. But, most forget that a heavily-stuffed wallet can be a very unpleasant sight. One must keep it classy at all times. The Ezypromos Leatherette offers high-quality and reasonably priced wallets which can be branded with screen printing, embossing and laser engraving.

    Above all, the wallet can be a fantastic gift for your friends, loved ones, colleagues, and customers! It is one of the best gifts for a promotional cause which does not go unnoticed. Ezypromos guarantee high-quality printing and ensures your brand mentioned out there.


Even the Produce Section Now Features Star Wars-Branded Items

Why Branded Merchandise is so Important These days

It’s impossible not to know when the next Star Wars movie is being released. In order to build anticipation, Disney makes sure to put their iconic Star Wars brand on numerous different items. Dole, the world’s largest producer of vegetables and fruit, has recently started putting Star Wars-branded cauliflower, pineapples, bananas, lettuce, and other fruits and veggies.

Back in September of this year, Disney revealed that they would be receiving promotional help from six different major brands in anticipation for their newest Star Wars movie. These brands included Verizon, Vizio, General Mills, Royal Philips, Nissan, and Christian Louboutin. This promotional campaign featured everything from innovative programs to different promotional products.

Dole is, of course, now using the chance to capitalize on Disney’s latest instalment of the Star Wars film franchise. Apart from putting the Star Wars brand on a number of different fruits and vegetables, Dole also introduced an app that allows customers to scan the packaging in order to gain access to exclusive recipes and other interesting content. Although this franchise definitely has a huge number of fans all across the globe, some people have said that this partnership is a bit too much. Fans have taken to social media to express their disappointment with these promotional products.

Bill Goldfield, Dole’s director of corporate communications previously spoke about the partnership with Disney. He noted how even though there isn’t really a connection between produce and Star Wars; they still wanted to create a partnership that would attract both kids and parents to healthy products in hopes of promoting a healthier lifestyle. “There’s an opportunity with Star Wars to really help parents get their kids to eat better. We know that kids and parents always have this fight and it’s nice for them to be on the same side for once,” Goldfield noted.

Nevertheless, everyone that has a product that they want to promote could learn a few things about branding and product promotion from this franchise. The most important thing that you can take away from them is how their brand strategy is extremely understandable and simple. The key theme in all Star Wars movies is the fight between good and evil. The reason why this brand is so successful today is because they didn’t over-complicate it.

Being recognized for the values your brand stands for is much more important than having a recognizable logo. You may think that getting a custom branding iron with a cute logo design and putting that logo on your products is what will lure your potential customers, but this often isn’t the case. Although it’s important to have a good logo, it’s much better for a brand to be recognized for the values it stands for.

When you have a brand that is as big as Star Wars, you can basically put it on any product and it will sell like hot cakes. Apart from being on different fruits and vegetables, the Star Wars brand has also been featured on ice-cram packages, robot vacuums, makeup palettes, pens, shavers, and heels.

EzyPromos are a expert at providing unique products for your promotional events. Whether you are releasing a film, a new product or service we can help you think outside the square and produce a entirely unique product.


Corporate Apparel versus Promotional Products

It is often asked what is the best way to get your brand out there in the market place. Obviously companies use many different marketing strategies to expand their brands and to get name recognition. Whilst for the individual the goal might be just to lift ones profile, with corporations the only kind of image you would want to nurture is a positive image. That is why the medium with which to expand one’s brand is almost as important as the message. In the world of promo there are two very solid means with which to extend the reach of a brand. One is promotional products the other is corporate merchandise. While they may overlap it is important to understand the benefit of each and the characteristics that bind them.

Starting with corporate apparel there are many different types of items which make up this category. Corporate apparels is made up of a few different subcategories. They include:

 

  • Bathrobes
  • Business Shirts
  • Footwear
  • Hoodies
  • Jackets
  • Ponchos
  • Polos
  • Singlets
  • T-shirts
  • Vests
  • Workwear

 

All the above subcategories of corporate apparel are fundamental to corporate identity. When companies choose to outfit there employees for an event or as uniforms they are ultimately trying to solidify their image to the viewing public and their customers. The look of their workforce will form the public’s perception of the company and what they think of it. Companies go to great lengths to create a combination and design that will best represent the companies ideals in the market place. When you think of companies such as Apple with their employees at the Apple Stores or the effort that McDonalds go to in their uniforms it is clear that corporations take their corporate apparel seriously. Any combination of the subcategories above is essential in assisting a positive and last corporate identity.

Whilst the look of the employees is important another aspect of expanding a brand is promotional products. Promotional products or corporate merchandise is an essential tool of any effective marketing strategy. To extend the reach of traditional and digital marketing it is important to give customer a physical manifestation of ones corporate identity. Companies choose a huge array of products to achieve this objective chopping and changing as the circumstance alters. Indeed any effective promotional products strategy needs to be fluid and able to adapt to the current message a company is trying to put across. Again taking the example of McDonalds you will notice a very thought through and target promotional products strategy. With McDonald they promotional merchandise is tried in with product offerings. So every new promotional item is directly connected with goals and objective set out by their marketing departments.

I will discuss the intertwine of the two approaches further in upcoming blog and further explore their effectiveness in marketing.


Promotional Lanyard Cheap and Easy

These days budgets are something that always plays on every marketing managers mind. With an ever thrifty corporate environment it is more important then ever to place marketing campaigns to stretch the dollar further. The current economic environment has cause all companies to look at more efficient allocation of funds and marketing is no different. With that thought one should turn back to the basic items that are tried and tested. The lanyard is one such item. Lanyards are not only an inexpensive item but they are also very practical.

These days people have heaps of thing they need to carry with them when going places. There are the id card, credit cards, travel cards, all sorts of cards really. There is also keys and bottle openers etc which people like to keep close to them and attached to a leash so that they don’t lose them. This is why handing out a printed lanyard will always be well received. The variety of attachments and types available will help tailor the product for any campaign you have planned. No matter what the event whether a product launch, a corporate dinner or just a gift bag you can’t go wrong with this product.

EzyPromos are a leading supplier of all promotional products including promotional lanyards. We also have a dedicated website for LanyardsOnly which will help you find what you need.

Our extensive range includes:

  • Polyester
  • Nylon
  • Satin
  • Sublimation
  • Faux Leather
  • Poly/Satin

We also have:

  • Wristbands
  • Short Straps
  • Accessories

So next time your are looking to do a promotional product give EzyPromos a call. We are a premium supplier or corporate merchandise in the Australia market. We can ship goods both within Australia and internationally.